Chartwell Advises on Sale of Padilla to AVENIR GLOBAL

Chartwell advised the Board of Directors of Padilla Speer Beardsley, Inc. (“Padilla” or the “Company”) and its Special Committee, on the sale of the Company to AVENIR GLOBAL (“AVENIR”).  AVENIR is a Montreal-based holding and management company with investments in public relations, investor relations and financial services, and strategic and integrated communications firms.  Chartwell advised the Board of Directors of its strategic alternatives resulting from AVENIR’s unsolicited offer to acquire the Company and successfully closed the transaction.

ABOUT PADILLA

Founded in 1961, Padilla builds, grows, and protects brands and reputations worldwide by creating purposeful connections with the people who matter most through advertising, digital and social marketing, investor relations, and brand strategy.  Padilla offers services in the areas of marketing communications, corporate communications, crisis and critical issues, design, digital and web, employee engagement, influencer marketing, marketing technology, measurement and analytics, media relations, insights and strategy, and social media.  Padilla serves consumer, agricultural, environmental sciences, financial services, food and beverage, health, higher education, manufacturing, and technology industries.  Padilla is based in Minneapolis, Minnesota with additional offices in New York, New York; Chicago, Illinois; Richmond, Virginia; San Francisco, California; and Washington, District of Columbia. For more information about Padilla, please visit www.padillaco.com.

ABOUT AVENIR GLOBAL

AVENIR GLOBAL is a Montreal-based holding and management company with an active operations mindset and a hands-on approach to all its investments. With 760 staff and offices in 21 locations across Canada, the U.S. and in Europe, among the top 20 largest public relations firms in the world. In Canada, AVENIR GLOBAL owns NATIONAL Public Relations, the country’s leading public relations firm, servicing clients across a wide range of sectors. In the United States, AVENIR GLOBAL owns SHIFT Communications, a data-driven integrated communications agency; and the public relations and communication company Padilla, which includes the brand consultancy Joe Smith, the food and nutrition experts at FoodMinds and the research authorities at SMS Research Advisors. The AVENIR GLOBAL network also includes healthcare specialists AXON Communications, with offices in Toronto, the U.S., the U.K. and Europe, and strategic communications consultancy Madano, both based in London. AVENIR GLOBAL is owned by RES PUBLICA Consulting Group. For more information about AVENIR, please visit avenir.global.

TRANSACTION PROFESSIONALS

Padilla was represented by Chartwell Financial Advisory, Inc. as its exclusive financial advisor to the Board of Directors and its Special Committee.  Fredrikson & Byron, P.A. acted as lead legal counsel, and Davis & Gilbert acted as supporting legal counsel.  Padilla’s Special Committee was chaired by Neil Brozen of Ventura ESOP Fiduciary Services, with SC&H Capital Group providing a fairness opinion to the Special Committee.  Bremer Trust N.A. served as the ESOP Trustee, with Value Consulting Group and Ballard Spahr providing financial and legal advice, respectively.  AVENIR was represented by Choate Hall & Stewart LLP and Stikeman Elliott as legal counsel.

For additional information on this transaction or Chartwell’s corporate finance services, please contact Greg Fresh.